One shirt, four looks.

April 19, 2018 in Appaman Style, Featured, Holiday Style, Mom Hacks, New This Season, NYC

Now that it’s starting to heat up, it’s time to start seriously planning cool looks for summer. And luckily, we’ve got you covered. Enter: the button-up shirt, the most versatile shirt of the season. It’ll be your cool, bold, go-anywhere do-anything best friend that you didn’t even know you needed. Here, we take you through four different ways to style our fave shirt of the season.

Meet: The Summer Shirts.

So (L to R) we have:

  • The Pattern Shirt in Hipster:  This shirt is covered in our cool seasonal patterns that features some of his favorite things – skateboards, sunglasses, music, and of course, pizza. 100% cotton. 100% rad.
  • The Pattern Shirt in Pina: For the guys who love to be the life of the party. This lightweight cotton shirt features a bold neon pineapple print. Psst – we even have a matching dress for a ‘his and hers’ look. Get the whole squad in this fabric to make a HUGE entrance at your next party.
  • The Benson Shirt in Grey Linen Plaid: If you’re looking for a more polished look, go no further than this cool muted fabric. Cool front pocket, classic pattern – perfect for dressing up!
  • The Benson Shirt in Carnival Plaid: It’s the coolest party shirt out. Bold, bright, breathable. Yup.
  • The Benson shirt in Blue Bike Plaid: This has been a fan favorite this season; it’s the perfect mix of style and fun. Collar, buttons and pockets, but with tiny little bikes all over it. Brrring brrrring!

 

Biz Casual (Or; for going from Very Important Meetings straight to the beach) 

The simplest look – this shirt speaks for itself, so can buttoned up with shorts for a laid-back, chilled-out look. Here we have put the Benson Shirt with our Coastal Shorts, however the shirt works back with any denim or casual short. Throw on a pair of sneakers or slides and you’ll be cool as a cucumber (both temperature-wise, and style-wise).

 

Laid-back Layer (Or; when both shirts are so cool you wanna wear both)

When you wanna show off the tee but wanna wear the shirt as well…why not just wear both? Our collections are designed so you can mix and match tees and shirts for a really cool, laid-back look. Here, we’ve teamed the Benson Shirt with our Lowrider Tee for a really fun, bold mix of colors. To go all out, team with a bold short or even just classic denim.

 

 

Buttoned Up (Or; “What even is Smart Casual anyway?”)

One of the most baffling dress codes is ‘Smart Casual’ – because it’s literally two opposite dress codes in one. Do you wear a bow tie with a t-shirt? Tuxedo pants with a tank top? Pajamas with dress shoes? Luckily, we’ve made the distinction super easy for you. The button-up shirt is the ULTIMATE in smart-casual. It has the formality of a dress shirt with the buttons and collar, but the ease of a casual shirt with the short sleeves and bold pattern. Here, we’ve teamed the Burger Pattern Shirt with our Beach Pant and Paperboy Hat.

 

Formal Affair (or; Dress to impress)

 

Here it is – the ‘wow’ factor. Team any of the Pattern Shirts with pants and a blazer and you have got the ultimate dressed-up look. The blazer gives the look structure while the shirt provides a fun, bold pop of color. Hot tip: cuff your pants and wear with chukkas, or keep it smart with dress shoes.

 

There you have it – you’re set for summer! Don’t forgot to tag us on Facebook and Instagram in your best #appaman looks for your chance to be featured. Happy stylin’!

APPAMAN x HYPEKIDS Giveaway!

April 9, 2018 in Appaman News, Appaman Style, Featured, New This Season, NYC, Promotions

We’re so excited to announce our next giveaway! We’ve teamed up with Hypekids to offer you guys a chance to win a $200 #appaman gift card! This sweeps is available to U.S. users only. To enter the competition, simply head to Hypekid’s Instagram and follow the steps.

The winner of the giveaway will be announced on our Instagram, and contacted via DM on April 13th.

Please note: The maximum number of entries allowed during the giveaway period is one (1) per person.

Good luck!

 

HYPEKIDS X APPAMAN

April 6, 2018 in Appaman News, Appaman Style, Featured, In the news, NYC, Press

In case you missed it, this month we were lucky enough to team up with the folks at Hypekids on a fun, food-themed shoot at local hotspot, Brooklyn Farmacy & Soda Fountain. Here, we give you an exclusive behind-the-scenes peek.

Getting some inspo from our favorite superhero

When we weren’t taking photos, we were mostly just enjoying sweet treats such as ice cream, pie and cookies (the treats they cook up at the Farmacy are SO YUMMY!).

…I guess we are in for a treat??

The shoot features sunglasses from Sons & Daughters, a super cool Canadian company that specializes in sun-safe, trendy eyewear for kids.

Photographer Extraordinaire Eddie Lee at work

The kids also wore super cool kicks by Vans – we all particularly loved the limited-edition SpongeBob SquarePants shoes (we’re happy to report they come in adult sizes too).

Our Head of Marketing enjoying a well-earned coffee after the shoot.

A huge thank you to the wonderful staff at Brooklyn Farmacy for having us – there will be multiple trips back for ice cream sundaes, whoopie pies and sandwiches. You can follow them on Instagram or Facebook for drool-worthy food pics.

Our Head of Wellness, Party Hat, waiting outside to approve the final shots (and also for pats and treats).

Don’t forget to check out the story on Hypekids, and shop all the looks from the shoot at appaman.com

Appaman on the Orange Carpet

March 26, 2018 in Appaman News, Appaman Style, In the news, Press, Star Style

It’s the Nickelodeon’s night of nights, when all our favorite pint-sized stars dress in their finest to strut their stuff on the orange carpet. Here’s a round-up of our fave Appaman looks from the Nickelodeon Kids’ Choice Awards.

Parker Bates and Prestyn Bates

Appaman’s favorite brothers Parker Bates and Prestyn Bates were absolute stars on the Orange Carpet this weekend. Parker rocked it in our Mod Suit in Raspberry and Burger Tee, and styled the look with white sneakers and a casual rolled sleeve. E! Online LOVED his look.  Prestyn went in full-burger mode in our Burger Tee and Pattern Shirt with jeans and boots. Snap up these sharp orange carpet looks for yourself now – all styles still available online!

 

JD McCrary

Appaman fan favorite JD McCrary looked super fly in our Mod Suit in Navy Windowpane from FW17. JD is already a household name thanks to THAT performance with Childish Gambino at the Grammys, but he is set to be a worldwide star after landing the role of Young Simba in the upcoming film production of The Lion King. (Sidenote: there was huge excitement in the office when this film adaption was announced – Beyoncé as Nala? Yes, please.) JD styled the suit with white sneakers, a necklace and a casual white tee. The Mod Suit is no longer available in the Navy Windowpane option, but luckily we have a fresh spring update on the blue suit, the Mod Suit in French Blue, plus other Fine Tailoring looks to style your way. Like JD, you can style this with a tee and sneakers, or go formal with dress shoes, a shirt and bow tie.

 

Seth Carr 

Seth Carr played the flashback version of Michael B. Jordon as a young Erik Killmonger in Marvel’s Black Panther – so you KNOW he’s set to be a huge star. The film just grossed over a billion dollars at the box office; and is breaking records left, right and center. We are so proud that Seth picked out our suit for the red carpet – we LOVE the styling with a casual stripe tee and rolled sleeves.

 

What were your fave red carpet looks? Shop these looks and more at Appaman.com

Appaman Summer 2018: Boys.

March 13, 2018 in Appaman News, Appaman Style, Featured, New This Season, NYC

To celebrate the launch of our Summer Collection 2018, we wanted to introduce some of our favorite pieces from the collection. The line features buttery soft, light fabrics, classic silhouettes, bold colors and of course, fun graphics. The beauty of the collection is that it’s very mix-and-match – pick a top, pick some shorts and you’re ready for adventure. Check it out!

Graphics (of course):

Your favorite Graphic tee is back in a bunch of cool new colors and prints. The Lowrider Tee features a vintage, LA-inspired car print and comes in two bold colors. Team in with denim and sneakers for the ultimate summer look. As with all our tees, you can also add a fun pop of color to a formal look, and team the tee with skinny twills and a blazer. We love the Gorilla Tee, which features the king of the jungle in stunning hand-drawn detail. Little musicians will love our Rockstar Tee, and there’s nothing not to love about our Hipster Tee which features a cool graphic – we’re talking headphones, skateboards, and of course pizza. It basically sums up our summer plans in one shirt.

 

 

A Little More than a Tee:

For those in-between events, we have you covered with a range of not-quite-tees. For in-between temperatures, we love the Short Sleeve Sweatshirt. It’s a sweatshirt fabric with short, cuffed sleeves, and is a perfect transitional piece. It features the same cool Skull graphic as on our Skully Tee. The Hooded Tee is the ultimate post-beach shirt; with breathable woven fabric, a big kangaroo pocket and a super-cool hood. A slightly dressier option is the Houston tee – neutral colors and an on-trend henley neckline. Team with our Skinny Twills for cool smart-casual. For something a little different, the Chroma Tee is a vintage-inspired tee with a faux pocket and on-trend distressed look.  The STAR of the summer collection is our Printed Tee – we honestly can’t pick which print we love more so we won’t. Bananas come in many forms – regular bananas, banana smoothie, banana split, and obviously, banana tee. The Monstera shirt is covered in palm fronds, and will transport you straight to the tropics. Promise.

Get Fancy:

Presenting: the perfect party shirt!  Fun prints, lightweight fabric with buttons and a collar. The perfect dress-me-up-or-dress-me-down shirt! This season’s offerings feature the Pattern shirt in a Hipster print (the same one we’ve seen on our graphic tee) and a Pina print – a navy shirt with bold neon pineapples. Fun fact: we carry a dress for girls in this very same fabric; this makes for a super fun co-ordinated sibling look. For something a little more classic, the Benson Shirt comes in plaids and a fun embroidered bicycle print. All these shirts have a cuffed and buttoned sleeve and front pockets

Get Shorty:

It’s not a proper summer day without your favorite pair of shorts – our summer collection has something for everyone. For a soft short, we have the Camp Shorts and the Reef Shorts. Both feature an elastic waist, faux drawstring and deep pockets. These are one of the biggest “HOW ARE THEY SO SOFT” pieces that we do every year. The Reef Shorts are a little more structured with a zip pocket and finished hem, whereas the Camp Short has a distressed hem and open pockets. We love styling these with a graphic tee and sneakers = ultimate street cred. If you’re feeling something a little more structured, we have the Punk Shorts – a skinny-leg denim-feel short with pockets and a semi-elastic waist. A highlight is the bold Spicy Mustard color – a great way to make a statement and still be super comfortable. The Coastal Shorts are a more relaxed fit in neutral colors. Both styles are super versatile – they can be dressed up with a collared shirt and a blazer, or dressed down with a tee and sneakers. Comfort and style have never been easier.

Shop the whole collection now at www.appaman.com/new-arrivals 

Let’s talk: Swim Shorts!

January 26, 2018 in Appaman Style

Here at Appaman we figure it’s always summer somewhere, which is why we are so excited about our brand new Resort 2018 collection. Featuring hard-wearing, versatile fabrics, bold prints and classic styles, these pieces are perfect for a summer escape or to stock up for spring.

 

Shorts are the staple of any boy’s summer closet, so here we break down our three boys swim offerings in Resort 2018:

HYBRID SHORTS 

These sharp looking shorts are of the land and of the sea. They have four pockets, belt loops, a zip fly with snap closure, an adjustable inner waistband. They’re also are made from quick-dry board short material, so you can wear ’em to swim or to lunch. They are the tailored short you know and love in a swim-friendly fabric, so they are sure to be a summer favorite. Pair the Hybrid Shorts with our rash guard tops for protection from the sun and surf, or with our Playa Shirt for a more structured, dressed-up look.

MID-LENGTH SWIM TRUNKS

New length! By popular request, we designed a classic fit swim short to add to our line. The Mid Length Swim Trunks hit above the knee (shorter than our classic swim trunk) and are perfect for splashing in the surf and playing on the sand. They feature an elastic waist with soft mesh brief lining and a back flap pocket (for storing shells and pirate treasure, obviously). Pick from a super cool seashell print or the bold Teal Dot print (we can’t pick a favorite).

The options are a-plenty with these bright, lightweight super soft swim shorts. Mix-and-match with your favorite rash guard. Two rear pockets, elastic waistband in rear panel, faux drawcord. Inner mesh underwear.

SWIM TRUNKS

Our best-selling bright, lightweight super soft swim shorts are BACK in four incredible prints. Feeling beachy?  Blue Beach print. Feeling brave? Hammer Time is the print for you. Dreaming of looting pirate treasure on a tropical island? Neotropics. Obsessed with low-key cool graphics? Toucan Grey is your guy.  Mix and match with your favorite rash guard for protection from the sun and surf. The Swim Trunks feature rear pockets, an elastic waistband in the rear panel, faux drawstring and inner mesh underwear.

This is a limited edition collection – snap it up while stocks last!

Shop the resort collection now.

Life’s a beach

January 16, 2018 in Appaman Style

Did you know…

All of our rash guards and girls swimsuits have 50+ UPF protection. So suit up and stay safe while having fun in the sun.

 

 

 

 

Winter Getaway

December 29, 2017 in Appaman Style, DIY, Mom Hacks

It’s time to escape the cold, but planning a trip with mini humans isn’t always easy. We’ve compiled some of our favorite tips to help make for easy packing.

 

Have any great tips?  Add in the comments below. And if you’re still looking for kid’s vacay essentials, check out our latest Resort Collection.

Happy holidays from Appaman!

December 20, 2017 in Appaman News, Appaman Style, Holiday Style

It’s festive season and here at Appaman we love nothing more than ugly holiday sweaters and holiday tunes. Here is an EXCLUSIVE look at our cover of Mariah Carey’s “All I Want for Christmas is You” (complete with choreography, of course). Happy holidays from all of us here at Appaman HQ!

 

Stocking Stuffers

December 19, 2017 in Appaman Style, Featured, Holiday Style, Mom Hacks

It’s that time of year again: sitting by the fire, watching the snow (at least here in New York), and of course, Christmas shopping. Luckily we’ve got your covered for stocking stuffers – our cozy, fun and durable accessories are the perfect treat for Christmas morning.

 

We have a great range of boy’s hats, from the super laid-back Rocky Hat, to the fun and furry Benji Hat. They are all lined, extremely cozy, and come in a whole bunch of super cool colors that work in perfectly with our boy’s clothing.

 

Our super cool girl’s hat collection features bold colors and buttery-soft knits perfect for keeping heads warm on freezing days. Whether you’re a fan of the purr-fect Kat Hat , or the cute-as-a-button Krista hat (did someone say HUGE pompom?), there’s something for every one to open on Christmas morning.

 

We also have limited-edition gloves, scarves and earmuffs in cosy knits to keep the cold away – shop the whole accessories collection here.

 

Happy holidays!