Colors of Summer – Our Tribute to Ombre

May 2, 2013 in Featured, New This Season

Is there any palette more inspirational than that of Mother Nature herself? For our Spring/Summer 2013 collection, we were inspired by the blissful beauty of the ocean, where all it takes is sand, a surfboard, and a little sun to make a truly perfect day from sunrise to sunset.

We took the natural ombres from the sea and the sky to make great color options for beach bum boys and girls.

Take a look at some of our inspiration and outfit ideas:

Appaman Wavy Tank in Huckleberry

Wavy Tank in Huckleberry

Wavy Tank in Sunrise; Softie Shorts in Aqua

Wavy Tank in Sunrise; Softie Shorts in Aqua

 

Floppy Hat in Coral; Ombre Scarf in Huckleberry; Ivy Dress in Sunrise

Floppy Hat in Coral; Ombre Scarf in Huckleberry; Ivy Dress in Sunrise

Tankini Sets in Huckleberry and Coral' Logo Swim Shorts in Seagrass and Mandarin

Tankini Sets in Huckleberry and Coral’ Logo Swim Shorts in Seagrass and Mandarin

Chelsea Cardigan in Moonshadow; Katie Skirts in Moonshadow and Huckleberry; Logo Swim Shorts in Monterey

Chelsea Cardigan in Moonshadow; Katie Skirts in Moonshadow and Huckleberry; Logo Swim Shorts in Monterey

All styles pictured currently available on Appaman.com, or through one of our awesome retailers.

Star Style: Loretta Broderick Wears Appaman’s Boutique Blazer On Her Walk With Sarah Jessica Parker

April 18, 2013 in New This Season, Star Style

It looks like one of SJP’s fashionable twins has added another piece of Appaman outerwear to her growing collection! Tabitha and Loretta Broderick, twin daughters of Sarah Jessica Parker and Matthew Broderick, love to go out in Appaman jackets year round (like we mentioned yesterday), and we think Loretta looks incredibly sweet and chic in her newest ensemble, which features our Spring 2013 Boutique Blazer in Huckleberry.

Sarah Jessica recently told PEOPLE magazine’s Celebrity Babies blog that Tabitha and Loretta are the ones coordinating their outfits, from head to toe, accessories included. “They pick out their own clothes every single day,” she said. “We have a routine. They pick out their clothes at 3 o’clock when they wake up from their nap.”

She insists that their spot-on fashion choices, which you can see here in PEOPLE’s gallery of Broderick twin style, are completely their own. “We tell them nothing. We just give them the temperature outside and if they don’t pick enough clothing, then we say, ‘You need leggings or pants. You need to add something so you’ll be warm enough.’ That’s all they would listen to.”

Sarah Jessica Parker's daughter, Loretta, is wearing Appaman's Boutique Blazer in Huckleberry

Sarah Jessica Parker’s daughter, Loretta, is wearing Appaman’s Boutique Blazer in Huckleberry

The Boutique Blazer ($93, also available in Silver Moon) is part of Appaman’s Fine Tailoring collection, recently expanded to include girls. The blazer is fitted with crop length sleeves to give it a classic, feminine look. Shop our complete girls’ Spring/Summer 2013 collection here, and check out our best-selling Fine Tailoring for boys here.

 

Star Style: SJP’s Twins Spotted in Appaman Jackets…Again!

April 17, 2013 in New This Season, Star Style

It’s springtime in NYC! Sarah Jessica Parker‘s super smiley twins, Tabitha and Loretta Broderick, celebrated by bopping around the Big Apple in the bright, matching Roll Bounce Jackets they were spotted wearing last year.

Tabitha and Loretta Broderick rocking Appaman's Spring 2012 Roll Bounce Jacket.

Tabitha and Loretta Broderick rocking Appaman’s Spring 2012 Roll Bounce Jacket.

We love how these girls look in coordinated apparel, especially when it involves Appaman outerwear (ok, we’re biased). Click here to check out how they rocked their many different Appaman looks all winter long.

While the Roll Bounce Jacket is no longer available for purchase on Appaman.com, we’re sure you’ll love our selection of new girls’ 2013 outerwear. Click an image below to shop each style:

Trench Coat in Huckleberry, $64

Trench Coat in Huckleberry, $64

Trench Coat in Coral, $64

Trench Coat in Coral, $64

Boutique Blazer in Silver Moon, $93

Boutique Blazer in Silver Moon, $93

Boutique Blazer in Huckleberry, $93

Boutique Blazer in Huckleberry, $93

Anorak in Iris, $60

Anorak in Iris, $60

Anorak in Valentine, $60

Anorak in Valentine, $60

Enter Appaman’s Spring/Summer Giveaway and win a free outfit!

April 15, 2013 in Appaman News

Hey there, Appaman fans – want to win a free outfit from our Spring/Summer collection?

Of course you do! This month, we’re giving three lucky fans the chance to score a complete outfit from Appaman. To enter the giveaway, all you have to do is visit our Facebook page, “Like” us, and enter your name and email address when prompted. Click here or on the image below to enter.

The best part? You can enter once per day to up your chances. Good luck, peeps! We’ll announce the winners on April 30th.

ss13_giveaway_facebook

Ready for summer? Get inspired by retro surf style

April 10, 2013 in New This Season

appaman_boy_surf2_sp13_2Shop the collection on Appaman.com and visit our Pinterest page to see more of what inspires us.