August 20, 2014 in Appaman News
It’s high time we introduce the newest member of the Appaman Team, who joined us this past spring as our head designer.
Meet Will Herrera, a native New Yorker who embodies the spirit of Appaman with his great style and love of a some important things: adventure, travel, and dogs. Will has been drawing and painting his whole life, and even used to create large scale murals (how cool is that?). So far, we’ve loved seeing his artistic skills (not to mention his years of fashion industry experience) shine as he dreams up new designs and sketches graphics for our boys’ collection.
Will is an awesome guy to have around the office, and it’s exciting to see the new vibe he is bringing to our line. We can’t wait to see his take on the Appaman aesthetic come to life in his first full collection, which will debut in Fall 2015. Get excited, Appaman fans — we
think know you’ll love it, too.
Have you ever wondered what it’s like to be an intern at Appaman HQ? For Part 2 of our Intern Q&A series, we sat down with Danielle, our helpful, responsible, and all around awesome summer intern, to find out what she thought of her time as our right-hand gal.
Danielle Civil, Production/Design Intern
School: University of Delaware
Major: Apparel Design
Minor: Entrepreneurial Studies
Appaman: So, what was a typical day like at Appaman? Who did you work with the most?
Danielle: I did a lot of different things. It was all over the place…in a good way! I worked with everyone in the office, in all of the departments.
A: Yeah, that is how things usually go here. You did a lot of work with Nicole on the production side. What kind of projects were you focused on?
D: I worked a lot with the samples for Spring/Summer 2015. I would measure the new samples as they came in and compare them to the technical specs, so we could see if the factory was making the style how they’re supposed to. We then took the most recent samples to fittings to see if the fit was right according to the specs, or if the specs needed to be changed to get the right fit.
A: What was your favorite thing that you worked on?
D: I liked seeing the whole development process. Measuring samples, making changes, going to fittings.
A: Did you do anything at Appaman that was different than what you’ve done in class?
D: It’s different than what you do in school. I got to touch on a lot of different “behind the scenes” work. I’d never done anything with wholesale or online sales, for example. I’d had a little production experience, but nothing in-depth.
A: What area of the fashion industry do you think you want to go into?
D: Design or production
A: Ok, now most importantly, what was it like working with Party Hat, our office dog, every day?
D: Awesome. He is so fluffy. [Appaman note: Correct answer, Danielle]
A: Do you have any advice for other students who are looking to intern in the fashion industry?
D: Look for something you like, not just the first or easiest internship to get. You want to see if you could see yourself working there or in a company like it. Also, start looking early so you’re not rushed to find something. Reach out directly to companies that you’re interested in, because they don’t always post internship openings. They might not need to.
Thanks, Danielle! You earned an A+
August 5, 2014 in Appaman News
Team Appaman send a big “hello” from the ENK Children’s Club trade show at Pier 94 in New York City. This international exhibition of children’s clothing is where we get to meet many of our buyers from around the country and catch up with other industry pals, including designers, members of the press/blogosphere, and more.
One of the best parts about attending trade shows is getting to “launch” a new season’s collection in person and speak one-on-one to our retailers about the new styles we’re so excited to show. As a small company, lots of love goes into designing each and every piece that ends up on the salesroom floor (and eventually, in stores). Even as Appaman grows, co-founders Harald and Lynn are as closely involved in the process as ever. In fact, many of our garments are directly inspired by Harald’s childhood growing up in Norway or have another personal story behind them. Every fabric that’s selected, and every detail from patches and pockets to studs and snaps is carefully considered by all members of our design team, so getting feedback directly from our customers is critical.
For information on future trade shows, or to request information on becoming an Appaman retailer, please visit our Wholesale page.
Are you a retail customer with product feedback or requests? Drop us a line here.
We’re pleased to announce that Appaman has been nominated for two Earnie Awards! Established by Earnshaw’s magazine, the leading childrenswear trade publication, the Earnies “recognize outstanding children’s companies for excellence in design. Since the Earnies are the only awards program voted on by industry experts, winning an Earnie Award is an important and valuable distinction for the companies selected.”
Appaman has been nominated under the categories “Best Boys’ Collection” and “Best Outerwear.”
Are you an industry professional? Then head on over and vote for Appaman! Polls are open through September 1st.
We’re excited once again to be featured in Earnshaw’s magazine, a favorite of everyone at Appaman HQ and everywhere in the kidswear industry. Grab their July 2014 issue or click over to this month’s “Trendspotting” feature to see our feather-like girls faux fur jacket…coming soon to Appaman.com!
We think you’ll love this fabulously glam coat just as much as we do (that is to say…a LOT).
July 11, 2014 in New This Season
Coming soon to Appaman.com (and stores near you): All new styles for fall!
We’re pumped about all the new goods we have in store for our fans. From new formal looks in the Fine Tailoring collection to rock star worthy faux leather jackets, there are some truly special pieces.
And as always, we’re rolling out new versions of our signature graphic tees, leggings, and throwback-style sweats, for the cool and comfy styles you know and love! Take a look:
June 13, 2014 in New This Season
Ever wonder how your Appaman “sausage” is made? Here’s how some of your favorite Spring/Summer 2014 looks began! Sketches by designer Susan Kay.
June 4, 2014 in Press
May 30, 2014 in Press
This just in! Appaman’s Mod Suit in Mist (a perennial fan favorite) was featured in the Summer 2014 issue of Martha Stewart Weddings magazine, paired with our classic Standard Shirt in White.
For guests or ring bearers, the Mod Suit in Mist a popular choice for weddings in any season. It goes with almost any color shirt and tie, so you can wear it a million different ways…but nothing beats classic white. Fans love the “grown up” fit and look of the Mod Suit, and boys love how they can look sharp while staying nice and comfortable in their formalwear.
To view our complete Fine Tailoring collection, including hats, ties, and more, visit our online store.